Speaking ahead of this year's E3, Gamestop boss Dan DeMatteo has said that he expects and price cuts in the third-quarter of this year.

He predicts that 33.5 million consoles will be sold this year, but that's only assuming that the expected price cuts do arrive later.

"It's hard to tell if we actually need a price cut on the Wii to get to our numbers. There are some price cuts built into that assumption, but not until the third quarter," DeMatteo offered, speaking to GI.biz.

He says that both systems might be too pricey at present, especially given the tough economic conditions.

"Also, if you think about it, these prices have stayed up longer in this cycle than in any other time before, and in a very dire economic environment, those two things seem to be mutually exclusive.

"Put all those things together, I think that there will have to be price cuts in order to get the hardware moving to where it needs to be."

By Luke Guttridge

Comments

You can use BBCode

  1. Adrian Unregistered 5 months ago

    Nintendon't do price cuts very well. See what what I did there? :)