Over the Bank Holiday weekend in the UK, Sales of the Elite console rocketed, following slashing 50 pounds off the system's asking price.

Apparently, of the top-end 360 were up 43 percent, following last Friday's cut from 250 GBP to 199 GBP.

"Sales of 360 are up 43 percent," GfK Chart-Track revealed told GI.biz. "Essentially, looking at the price, obviously it's the Elite that's done the with those sales."

With the Slim now arriving and having cut the price of their own system following an announcement at GamesCom, the next few weeks look likely to be crucial in the console battle - with Sony no doubt hoping to see sales improve, while Microsoft look to keep this onslaught at bay.

By Luke Guttridge

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